YouTube search prioritizes three main factors when

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Ranking search results: Relevance engagement quality Details of each element are as follows. Relevance YouTube's ranking algorithm looks at many factors when determining relevance. Although it does not go into specifics, it does point out elements such as titles, tags, summary fields, and video content. engagement YouTube's search algorithm incorporates analysis of engagement signals from users, such as the watch time of a particular video for a particular query. "Engagement signals are also a valuable way to determine relevance," Google says. quality YouTube uses signals familiar to SEOs to determine quality. Finally, for quality, our system is designed to identify signals that help determine which channels demonstrate expertise, authority, and trustworthiness on a particular topic. Expertise, authority, and trustworthiness are also known as EAT among SEO professionals. Google is no stranger to this, as it emphasizes the importance of these signals in Google search as well.

Reference: Surprising Facts About EAT Other factors: personalization In addition to the three main factors mentioned above, YouTube also considers user search and viewing data to Belgium Phone Number Data determine relevance for each user. It's not uncommon for different users to get different search results for the same query. For example, if a user who frequently watches sports videos searches for "cricket," we may recommend videos that feature the sport of cricket rather than nature videos that include cricket. You can delete your YouTube search and playback history at any time. If cleared, these signals will no longer be reflected in YouTube search results. Source trusted sources YouTube talks about prioritizing content from trusted sources at the right time.



This can include content categories such as news, politics, medical information, scientific information, etc. Reliability is important in these areas. In other areas, such as music and entertainment, YouTube is more likely to look at signals such as relevance, novelty, and popularity. *Related: How YouTube Generates & Ranks Suggested Videos YouTube recommendations The other opportunity for video posters (content creators) to be discovered on YouTube is through recommendations (related videos). YouTube's home page and "Next Video" section share recommended videos as suggestions for what to watch next.